Thursday, October 23, 2008

Project 3: Treasuring Time

The Prism Diary
Target Market:
This product is targeted for users who are working a typical 9-5 job. Typically business people which are put through a lot of stress throughout their day trying to meet deadlines or simply getting their tasks done for that day. People with stressful days under the same routine usually don't have much time for themselves. Their day passes by the same and asking for some time to relax and enjoy themselves is a far cry. I wanted to create a product which not only allows the user to remember time but to acknowledge that time is a wonderful thing. I want something in which the user can interact with but they can do so whenever they want. I didn't want them to feel obliged to do something on a daily bases to make the product work. This product should simply remind them of time even if they don't interact with it because they probably have more than enough problems to worry about.

Solution:
For this solution, i planned around a concept that i thought would relate to time and to the target market. Light plays a major role in the telling of time and it also plays a role in the lives of people simply because we wouldn't be able to survive without light. To create something that would be interesting to interact with but also be just as good as an object, i've created a prism diary. A diary is a good way for most people to record their lives in so people would usually write on them daily. A prism refracts light in a way that white light turns into a rainbow spectrum and the direction of refraction can be altered by where the white light is coming from. By combining these two things, i've made something people can record their daily events and remember them by where they've written it on the page.

The prism is just a way of creating an interesting way of light manipulation. The real concept behind this is how the sun moves across the sky during the course of the year. The sun rises and sets from east to west so the sun is constantly moving. The height of the sun differs from winter and summer months meaning if we put those two theories together with the sun moving from east to west and the position of the sun higher and lower each month, the intense light shone on the prism will come from different angles every day. From the beam of the sun to the prism, this will cause a spectrum to be formed on the other end of the prism projecting on to the writing pad. So if the user writes on it in the mourning on one day, it will be in a different spot from if they write on it in the afternoon. During the evenings, this can still be an interesting piece as when the light is turned on in the room, it will cause the prism to create shiny reflections on the wall.


The base pad is made of a dark timber while the top of it is covered in a dark leather. The leather creates an aristocratic feel for the user while also being soft to write on. The pad is slightly sloped for ergonomic reasons. This allows the user to write comfortably on the pad without the wood digging into their wrists while the slope is also there for comfort reasons. The shape of the pad is made to represent the sun charts. Through my research, the sun moves at an arch creating a tear drop look. So if the user was looking at the product from the front, the highest point of the sun would be directly under the prism. This just creates a simpler way for the user to learn how to use the product without having to do all the research themselves.

The tower holding up the prism is made of aluminium which is light but also sturdy. The metal in contrast to the dark materials makes the prism stand out even more. It creates sort of a pathway to guide your eyes to the prism. The small metal pegs near the edge of the pad is also made of the same aluminium but their purpose is there so that when the user changes paper, they will know the exact spot to put it in. It also helps keep the paper in position all the time. The pegs have been spaced so that an A5 piece of paper will fit between the space. The loop at the top of the tower holding the prism up also has 2 thinner pieces of metal which assists in holding up the prism.Overall, this product is meant to give the user the enjoyment of some time to reflect on their day or whatever they want. The concept of the prism just gives them something more to cherish their time because everyone always has time to look at a rainbow. It's just something that people can relax to because its something so naturally created by nature. If their busy and rushed lives can be put on hold for those 5 minutes, then i would want to do something that would make me remember that time so when they look back at that diary page and see that their note is written in the bottom write corner of the page, they will remember that it was around 4pm in July.

Monday, October 20, 2008

Video Reflections 6: Seymour Powell - Designing Dream Machines

Although i know the process of designing something is long and grueling, this video has shown me how skilled professionals go about getting the job done. This is not just about getting the job finished for a client, its about doing it to the best of their abilities and at the same time, connecting with the client to make sure that they've done the correct job.

Many times, while working on a project, the designer would tend to create this bond with whatever they are designing but this video raises certain issues about how a product needs to be made to flourish in the market. One of those important things is to always refer back to the client or the target market. This is a habit that i think i can relate to because i know that during project, i will often venture off towards another market just because i think that i've got a good idea for it.

I was intrigued how they managed to use different design techniques from different times. Some which were futuristic but some which were from the past that have been used and had been successful. This made me realize how important the brainstorming process that they mentioned is. It leads to what the final product may or may not look like depending on the techniques chosen to create the product.

The end presentation teaches us that even though we may put in a lot of work to create something, it may not always be successful to either the client or the market. The work has not gone to waste though because it becomes a lesson learned and people will always remember the effort that was put into creating the final product. This was a morale booster to know that even the best may fail but everyone can learn something from it.

Thursday, October 9, 2008

Bad Design

Sound System Control Panel


After carefully observing this product, i noticed that a lot of people had troubles with using the control panel. Many people could not find it simply because there aren't any indications as to where it might be. This is a high end sound system control base so all its functions such as volume settings, surround sounds, sound depth settings, etc. are all in this one area. It is meant to look very sleek and organized so very little is shown on the interface which prevents clutter and other things that do not need to be shown to be there. While it may look very good when the user looks at it, this piece of electronic is more than confusing when the user tries to operate it.
Many users were having troubles with how to access the control panel rather than where it is. Although the panel is hidden, there is a recessed area around the panel cover to show that there is something behind there. The main problem was that people did not know how to open that panel.


The control panel contains a lot of needed controls to get the best out of the sound system so opening it is very important. The user needed to push against the bottom of the panel cover to activate a spring that opens it gently but there aren't any indications that the user was meant to do that. Users were trying to pry it open with their finger nails or thinking they were meant to push against the whole panel for it to open.

Solution:

The company probably wanted to keep the nice flat surface of the front which is why they didn't incorporate any curves into the panel to help the user indicate how to open the panel but there are other small and simple solutions that a lot of other designers use already.
By putting a small groove on the area of the panel where the user is meant to push down on is more than enough help to the user. The groove is a universal indication that tells you to push down on something.
Other similar solutions would be to put a slightly raised arrow on the lower part of the panel indicating that they user needs to push on the lower area of the panel. A small "push" word put on the panel would also do the trick.
Another solution would be to put a release button next to the panel so that when the user pushes it, the panel would open automatically. Although this is a valid solution, the company may not want too many useless buttons on the face of the system.
Since there seems to be a theme that everything on the system is black, all of the above solutions can be in black but still be seen because they're either recessed or raised a little so the user can tell that there is something there.

Thursday, September 25, 2008

Project 2: Postal Presents

The Table Top DVD Rack

Target Market:
Although there is no specific target market because anyone who owns at least 1 DVD can use this, i mainly intended this product for someone who would be working 5 days a week. Age is not a factor in the design of my product rather how well this product would function for the user. "Messy" people would be able to find my product useful because it seems they would always misplace things and end up losing them in the end. The materials i chose would be easy to clean for this person and would fit into any type of household.

The main purpose of this product is to be able to hold and organize a small set of dvds or games for the user. Say the user were to watch a movie or put a game into their ps3, they would more than likely toss the box aside and end up kicking it about until it is lost somewhere in the house. This rack allows them to simply place the case somewhere they can see clearly and organize it even though they're using the disk. This rack can also be used to store the users favorite movies or games. Ones that they would use often, so instead of always putting it back in the shelf after each use they can simply place it on this rack on their coffee table and still not make a mess or create a storage-like stack.

the overall shape of the product derived from the fact that i wanted this to be a one-piece product. I didn't want the user needing to fiddle around with 20 small pieces that are meant to fit together to form something that might not be stable depending on how the user assembles it. This way, i could eliminate the factor of the user being and absolute dummy for assembling products. This led me to start looking at flexible plastics, wood veneers or other types of materials that have similar properties. I also had to make sure it was stable enough because once the slits were cut for the dvds to slide into, the curve became weak which i found out after using a few types of plastics for prototypes. The type of material i ended up using is a type of PVC. This vinyl is flexible and has shape memory which allows it to always flatten out after being twisted up and bent.

The reason for my choice of colour for the vinyl was quite simple. I wanted my product to look rigid when it was all folded up into place so the colour would have to show that. The marble/concrete type look to it tricks people in thinking that its something totally rigid while it really is flexible. It would seem like a piece of concrete was hardened in that position making it seem much more interesting. The other interesting aspect of the product is the use of chain to create the curve. The strength of the chain combined with it's small size allows it to be flat packed and hold the product in place when put together. The chain attaches into the vinyl through ways of cutting slits and poking holes which keep everything in place. By cutting a cross slit in the vinyl, it can hold the chain quite well.


The shape of the product is quite simple and yet it looks interesting. The tops of the curves could carry enough of a load to hold up the dvd cases while the other curve provides stability when the cases are in place. The middle may seem like a weak spot in the product where it caves down a little but it is actually as stable as the rest of the product. I came across this "imperfection" while creating prototypes and realized that it gave the product more character while not giving up any stability.


Overall, i created this product so that it would easily fit in most household situations whether there are antiques lying around or if its placed in a futuristic setup. I also wanted this to be something people would talk about if they saw it sitting around. From its flattened state to its upright shape, i wanted the user to feel like they have something different here. It may look rather simple and normal when flattened which allows for easy storage if not in use but when it is folded upright, there is something that the user would be glad to put on their t.v. stand even if there aren't any cases on it.

Thursday, September 18, 2008

Video Reflections 5: Annie Leonard - The Story of Stuff

I am actually glad that i saw this video. The amount of useful and insightful information in this is bountiful. The way Annie Leonard has laid out all this information in an easy to digest way made it that much more fun to watch. Although what was being said is something that should really be handled, it inspires me to want to thrive in this subject just so i can change the way production is. The flaws that were mentioned in this so called efficient materials economy was very surprising besides the fact that most of these flaws lead back to the United States.

Annie Leonard made it clear right in the beginning that we really need to sort out our priorities in this system when she mentions what the factories were doing to the world and what they were doing to the people of the world. Having 1/3 of the worlds natural resources depleted is not a happy sight. While she has explained the chain reaction of this process, the main thing that got to me was how it may affect people who are not even of this generation. One of the natural things in this world, breast feeding, is caused by these chemicals that do not pass standards. This in turn affects the babies who are ingesting toxins without even knowing it so just like that they will have a lesser quality of life if they aren't lucky enough.

She also brought up another interesting point when she mentioned about a seemingly cheap radio before figuring out what an impact this radio did. I had the mindset that buying something cheap was always helping the world because the materials would be easy to get and there must be an abundance of that type of material for it to be so cheap but Annie then mentions why it was so cheap. The cost is only paying the company while the world and everyone else is suffering from it such as pollution from the factory that made it, or the people who lost their homes because of the mining of the materials. All these costs that weren't noted in any account book was what they called Externalized Costs and i learned a lot just from that.

The thing that made me really annoyed to a certain extent that, yes were are aware of all the waste we are producing which is shown very clearly in the figures that only 1% of the materials that we buy are still in use after 6 months but it was the fact that people had planned for consumers to be wasteful. It was all a grand scheme of money greedy people like Bush to put this false hope in our head that all things will be better if we just go out and buy new stuff. The evilness is just over the top when there are designers that design products that have a limited life span but just long enough so that the user would feel like it was a very good product and go out to buy another one thus feeding this industry of extremely narrow minded people.

In the end, she has just told us that we are pretty much drones being controlled subconsciously to do what ever makes the cycle better for the corporations. We don't buy because we need new stuff, we buy because we are being made fun of, because we won't fit into society.
There were a lot of depressing things in this video that makes me wonder why it ever made us happy in the first place but i liked how she ended on a good note with a load of organizations and process that are helping to clean up this mess that we've created. This actually gives me some energy to go out looking for more sustainable materials even if i have to pay a little more to keep the earth cleaner and the people healthier.

Thursday, September 4, 2008

Project 1: Experience Enrichment

The Serving Tongs
Target Market:
My target market for this project was a person who's seen the world a few times. They can be either male or female but the important thing is that they like the outdoors. They like the natural things of the world but to contradict that a bit, they also appreciate the luxury that they've worked hard for in their life. A few fast cars, a boat and very comfortable place to live in and a peaceful walk in the forest would describe what this person would like. Being a person that is fairly well off and a lover of the world itself, they would be quite the outgoing person with friends surrounding them. A classy person like this would definitely need some classy and interesting utensils even if they were in a dull kitchen but since their not in a dull kitchen, it makes it all the more fitting to have utensils that dazzle.

Solution

This is a set of serving tongs which can be used to serve most things to guests. These tongs are presentable and at the same time, very practical so the host doesn't need to hide in the kitchen to do all the serving. This suits my target market because the host needs to be proud of what they have when they have guests so this product lets them be proud of such an ordinary utensil that is pretty special.

The mechanism to this tool is very simple as it only needs a spring to control the two prongs. The user would let the tool rest comfortably in their hand and use their thumb to press down on the upper lever which closes the clamps and when they want to open them up again, they can simply release their thumb from the tong and the counter force from the spring will automatically push open the tongs.

Special design features of this tool includes the handle which resembles a shift stick for the target market who appreciates their cars. The curves of the to
ol also make it look more elegant to fit into their homes. Materials were chosen specifically for their colour and their manufacturing properties. Since it will be hand crafted, the wood needs to be easy to work with but also be aesthetically pleasing. Rosewood works well with the product because it has a very good natural finish and is quite durable. It is also a very expensive and elegant type of wood which would suit the lifestyle of the user. The second prong is made of White Ash which is a lighter wood which would look very nice contrasting against the darker Rosewood. Ash is strong and has shock resistant properties which is very useful when it is the main point of contact when using the tool. It also bends well which helps make the manufacturing process easier.


With the materials, the simple mechanism and the overall curvaceous shape of the product, it provides the user with a comfortable experience. It is something that looks very good but does not require any effort to use which is perfect for the laid back host that just wants to get the food out to his guests so they can start eating. The curves feel good in the users hand and the surface of the prongs are large enough to make picking up food very easy. The user would definitely want to use these prongs for more than just special occasions.

Thursday, August 28, 2008

Product Sketching

Car of the Future: Charles Frederick Beauvais 1936


I chose this design to sketch because i thought it was intriguing. Cars are a very common thing in our lives now but we seldom stop to wonder how each car was developed and put together from scratch. This car was the first rear engined vehicle so i just thought it was interesting to see how its form related to its function.


"Marc I" Chair: Marc Newson

This product captured my attention because of its shape. This doesn't look like a very comfortable seat and probably isn't but the shapes that are combined to make this chair creates an interesting look. It would be more of a sculptural piece rather than a practical piece.


Catalytic Converter: 1980

This was also another invention that amazed me because it has to do with cars. Its an improvement to cars. A design that is meant to facilitate another one which is almost like redesigning the car itself. This would be a perfect example of form follows function. Everything about this converter does its job properly and there aren't really any extra parts but partly because this product would not be seen.


VentrAssist Heart Pump: Ventracor
This intricate design is both aesthetically pleasing and very useful. This is the type of design i would aspire to come up with because it not only looks attractive for what it does but its also something that changes peoples lives in a good way. This is the type of organic design that i think is successful. The shape is taken from something already available made by nature and its function is to assist rather than to do something for you.

Video Reflections 4: Paul Bennet - Design is in the Details

This video captured my attention right from the beginning when Paul Bennett stated that there is this threat that we are doing things to satisfy the big companies while smaller things such as the individual are left out. So what he wants is for the individuals to facilitate the big companies thus satisfying both.

His one example to show the big companies what really happens with the individual that experiences their environment. The video showed what the patient sees while in a hospital bed and it was just a 6 minute video of the ceiling. This was a good example of how design was made to satisfy the big companies but not for the individual who has to actually use the room. His solutions were to simply make the place more interactical for everybody. Make the patient feel like he has his own space and that people will talk to him there.

His second set of slides showed how people's experiences can lead to a new design such as just simplifying things with a whole lot of boxes becoming just one crate. Another point of design that he states that people design things through their own experience. They don't have to be designers to do that because its just human instinct. We follow a line on the ground when we walk, if there is a knob then we would most likely try to turn it so it is all just subconscious instincts that people do which lead to designs of new products.

He then went to talk about we could also put that same philosophy to children. They also have natural instincts to their environment so if we were to put ourselves in their shoes, we could get a better idea of what they would be feeling. Somethings that we personally would not think is practical may be ingenious to another so designing in consideration for the individual would help the product become more successful than people would think.

In the end, its about picking your battles. Picking specific products that you can handle but designing it so that it would make a big enough impact on individuals.

Wednesday, August 20, 2008

Video Reflections 3 : Yves Behar - Creating Objects that tell Stories

This video originally had me thinking that all design had roots and they were all based on something that had happened before or an event that triggered the way something would have been designed. To be able to design well, we need to all look back on what effected us to want to design. These would range from small events such as when you might have watched cars go by with the parents or when you decided to have a run at the park in the middle of the night which ended up as a bad idea. These are all things that could have triggered the way things can be designed because it involves the experience and an aesthetic that would be imprinted in a persons mind.

As i kept watching, i realized he began to confuse me as he says that we should be designed for the events rather than designing from events. He explains how an item should not just be an item, it should mean something and have a connection with people. I then became even more confused as he jumps to start talking about some of the things that he has been doing. I'm not sure exactly what point he's trying to make here but i do understand some things about how design plays a major roll in the interaction with people. Design should give things more than just one primary function, there can be secondary and even tertiary functions.

From these design philosophies he finally describes how design should contain value. People should want to buy something and keep it for what its worth whether it becomes of some sentimental value to them or it was just a good experience. This was pretty evident when he was describing the uses of the Y water bottle. I thought he really reached out about his way of thinking when he talked about his 100$ laptop. It was different as it was colourful, it reached out to its target market and it contained sentimental value to people as he showed with his nephew as an example where his nephew created his own version of the laptop because he liked it so much.

Finally, the way that he distributed the condoms out to the crowd, he really proved his point about values of a product as now those people would probably remember everything about the product because of the way they got it. Although, i learned a lot about Yves' philosophy of design, it was still a bit confusing as he ended with " and thats how we could change the world". That was very confusing for me because i didn't think he was trying to change the world with his designs, i thought they were to look at existing things from a different point of view. I would need to watch this video quite a few more times to understand everything about it but it would help if it weren't so confusing.

Tuesday, August 12, 2008

Video Reflections 2: Ross Lovegrove - Organic Design

The first impression i got from Ross Lovegrove was that he was too arrogant and to a certain extent, ignorant about anything else besides his point of view. By the end of the video, i knew why. He was so caught up in his own world and everything about it while ignoring anything else because his way was effective. It had been proven to work and has been made to improve many things. The ideas that derive from his way of organic thinking has led to many different forms taking place while at the same time it improved the functionality of the original product. He is also taking whats available to him so rather than to try make something that is totally new and radical to this world, he's just taken whats given to him naturally and translated that into something no one would have associated it with.

I was much inspired by the points he was making about organic design. He states that form can touch a person's soul and by using his acrynom of DNA (Design, Nature Art) he creates essential organic designs which means there are no unnecessary parts to his design. Ross said that he "doesn't set out to make funky things" when talking about the type of design he does which is very straight forward but i think that it would be rather boring to design without any novelty to the product. We are still basic human beings that succumb to shallow entertainment and one of those things that entertain us are funky colours and objects that have no other purpose than to be seen.

I was very impressed by the way he incorporated past century artists with the way an industrial designer should be working. He included Rembrandt, Da Vinci and a few others when explaining how we can intellectually see natural happenings and then translate that into a design form. He looks at a painting of water falling into water from Da Vinci and redoes one himself with 21st century tools to create a new water bottle. The result of his water bottle form that has a sense of individualism because each bottle is different really pushes his point forward that design should be inspired by nature.

Another thing that he stressed about in his speech was the use of new age materials. He describes the manipulation of polymers and other similar types of materials to be the new thing that everyone should be using. He incorporates not just using these materials for everyday products but also specific products such as ones that would be used for medicine. That point was very interesting for me because not only was he finding ways to improve everyday objects, but he was doing that while considering other fields that may need specific products.

In the end, the point that really got to me was the fact that he wanted people to understand that forms can evolve from anything. His explanation of form deriving from even a meringue was very insightful as most people would consider a meringue just something to eat. I very much agree with his statement regarding how form should be following nature, it should also evolve naturally and instinctively to create harmonious structures. I mostly agree with how he wants to take away any materials you don't need to do the job but the job may not always be as simple as one thing so while contradicting him a little bit, i think from watching this video, organic forms are going to be the new way of designing as mother nature has provided us with more than enough successful forms but adding human touches once in a while is what makes us evolve faster than any other specie.

Thursday, August 7, 2008

Video Reflections 1: David Kelley - Human Centred Design

Before watching David Kelleys presentation on human centred design, i had an implanted idea that design was always meant to be produced for the users while the approach that David Kelley took was to also design with the user to create a product that was personalized and seemed to almost be a part of the user. The video allowed me to see design from a different perspective and to take into account a number of different factors when looking at new ideas or ways to improve existing products.

I found a number of topics very interesting in this video but the one that stood out to me the most was the research on how to make a cubicle more "friendly". The idea of wanting the walls of the cubicle to hug rather than enclose the person within those walls generated some very clever outcomes. It shows that designing is not all about brainstorming and making models to come up with ideas. It also includes putting a person in an inanimate object to make it almost human, to have a personality that a person can interact with. The flowers that were placed on the cubicle walls that wilted and bloomed as a person would come and go made me realize that not only did it put some emotion into the cubicle, but it also made the user feel wanted. It seems very shallow but the feeling when you enter a cubicle and all the flowers blossom would brighten anyones day.

The next topic that i found interesting was how design could be personalized depending on the context it was designed for. I found this very outstanding in the designs for the Prada store and the museum in London. Both were designed to suit the nature of what was happening in the building and for the people that would go to these places. The designing of these places not only considered what was going to be in the area but also the cultural role that it would play to the customers. The Prada store being a high end fashion store wanted to be unique so that it made their costumers also feel unique. This demand was met by the store having its own custom technology from the magic mirrors that allow customers to see their backs to the store scanners.

Although this video talks a lot about personalizing technologies to their users, it also talks about a different type of human centred design such as the water pumps designed for Kenyans allowing them to grow crops during the off season. This type of design is not so much the personality of the product but the usefulness it is to the people it was designed for. These water pumps were designed specifically for those who need water during the seasons of drought but the pumps are also made of a simple pumping mechanism so producing a lot of these would not be a big problem. This products meets the needs of the users and also allows for itself to be made by what it's composed of.

To sum everything up, this video was a great learning process to me as a viewer but it would be informative to anyone else who isn't necessarily in the design industry but wants to be informed with what is happening in the world on technology and design. The way that products are rearranged, personalized and customized to meet the needs of their users is something i aspire to do in the future.

Wednesday, August 6, 2008

Good Design: Eva Solo Grill Blasting Brush

Eva Solo Grill Blasting Brush











Designer : Claus Jensen & Henrik Holbæk (Tools Design)

Industrial Design Excellence Award 2008


Eva Denmark is a company known to produce high quality and innovative products. They always look to combine functionality with uniqueness as to personalize each of their products to its users. For the Eva Solo brush, the company turned to designers Jensen and Holbæk to design a brush which would be unique and have enhanced abilities as an everyday brush. Jensen and Holbæk would need to identify the problems of existing brushes and then create solutions on improving those aspects.

Jensen and Holbæk came up with a design that combined simplicity and high quality together creating an award winning brush. The slender design of the brush gives it a unique smoothness that would match the most contemporary and elegant of homes. The stainless steel maintains a clean and reflective surface showing off its quality of finish. With these properties, the Eva Solo is perfect for its target market which is the home cooker in need of an effective and elegant kitchen utensil.
One of the problems that many brushes had were that the brush hairs came loose and fell into the food while brushing it so Jensen and Holbæk made the Eva Solo bristles out of steel instead. This proves to be much stronger and less likely to snap off while in use. The steel brush hairs are actually spring coils which allow the user to spread fluids evenly and effectively. When dipped in a fluid the spring traps the fluid within its coils which acts as an fluid storage system. When the springs are brushed against a surface, the springs bend which then opens up the coils allowing the fluid to flow out of the springs.


Visual Design Analysis:
Line: Straight hard continues lines along with colour of material shows rigidity and strength of the product.
Line: Simplicity shown by the lack of curves.

Balance: Entire brush is flat and smooth allowing it to lie firmly on any flat surface.

Contrast: Metal surface allows light to reflect off surface creating a shiny and clean look.

Form: Rigid, making it look mechanical.
Form: With all the edges and corners, the brush resembles a steel structure.
Form: Straight handle of the brush provides easy grip for the user.
Form: Slim rectangular shape makes the brush stand out from other general utensils.
Form: Thin and flat shape make the brush easy to store.

Colour: Natural stainless steel grey gives the brush a sleek contemporary look
Colour: Monotone colour creates a more high scale and quality product as finish can be clearly seen

Texture: Smooth surface allows for a high quality feel. Appeals to users.

Proportion: Long straight handle creates the overall look and form of the brush.


Websites with more information on the Eva Solo Grill Blasting Brush
http://images.businessweek.com/ss/08/07/0717_idea_winners/99.htm
http://www.evasolo.dk/Info-pressroom/01-02-2007-grillproducts.html

Monday, August 4, 2008

Shape of a Scent

Lime, Basil and Mandarin by Jo Malone





























From my perception of the smell, I've created a plasticine model that represents a confined water drop. The scent gives a feeling of freshness and freedom from cool water drops while still portraying an image of a mature woman. The confinement of the water drop is what represents the maturity of the scent giving the meaning that freedom does start to fade a little with age but the freshness will always be there.